West Company offers a wide range of workshops for the budding entrepreneurs and business owners.

We are currently offering a new workshop called How good are your customer service skills?

No matter how confident you may be at selling, delivering customer service that is on point and keeps customers coming back time and again is the goal of every business. During this workshop you will learn how to make a first impression that counts. Master effective communications that turns around a difficult situation so everyone wins. Discover valuable techniques to ensure your best customer service carries across all channels; face-to-face, telephone, and social media.

Our Fall line up of workshop will be posted on July 1, 2017 Come back to our site or call us at 707 964 7571


Building A Better Business Workshops

Do You Own a Business or Have Plans to Start One?

For more information on our Fall workshops call us at 707 964-7571

The Building a Better Business Workshops are designed to help you become a successful business owner. The series includes six 3-hour workshops. The workshops can be taken as a series, or individually to brush up on specific skills.

The series is as follows:

  • Personal Readiness – An exploration of personal readiness for owning a business.
  • Polishing Your Idea – An Introductory course on business feasibility.
  • Know Your Customers – An Introduction to marketing and sales
  • Communicating with Customers – An introduction to marketing strategies, budgets, and sales.
  • Nuts and Bolts – Introductory session on business management, logistics, and finances.
  • Follow Your Money – Introductory session on cash flow and profit and loss basics.

Financial Essentials

What you don’t know CAN hurt your business!

For more information on our Fall workshops call us at 707 964-7571

Fee: $100    Early Bird Registration: $75

Designed for existing business owners & graduates of the Building a Better Business Series, this class series covers the basic and most essential financial elements for running a business including:

  • Profit and Loss
  • Cash Flow
  • Bookkeeping Basics
  • Financial Statements

The first half of the class will focus on the financial concepts and the second will focus on records and bookkeeping.  Participants must attend all three sessions.

Space is extremely limited for this class!

Profit Mastery

For more information on our Fall workshops call us at 707 964-7571

Fee: $550   Buddy Registration (2 business owners): $900

Profit Mastery combines humor and plain English with real-world experience to give business owners and advisors the skills and tools they need to drive immediate improved financial performance.  Profit Mastery consists of 16 hours of hands-on classroom activities and presentation designed for the highest comprehension and retention.

In this workshop you will determine and evaluate the current financial position of a case study business utilizing industry benchmarks and formulas.  Using the Road Map, you will gain the tools to chart a course for the future of your business.  You will leave with a process to assess the performance of your business and a strategy to implement change.

Zero Budget Marketing

For more information on our Fall workshops call us at 707 964-7571

Fee: $35

Join us for a 2 hour workshop and find out how you can make the web work for you!  Learn about free marketing tools that will maximize your sales and create returning customers even if you don’t have money to spend on marketing!

Telling Your Business Story

For more information on our Fall workshops call us at 707 964-7571

Fee: $35

Learn to tell “the story of you” during a 2-hour workshop where you’ll learn to create stories that capture the listener’s attention, draw them in and engage their imagination. You’ll learn why storytelling is a powerful tool for presenting the truths of your product, service, or brand. And, you’ll leave with a one-page story that explains the essence of your business in a way your listener will remember.

Business Plan Writers Group

Having trouble getting your business plan started?

For more information on our Fall workshops call us at 707 964-7571

Come write your business plan with us and get it done in three sessions with the support of a business consultant and a creative group of entrepreneurs! Each week we will work on a section of the plan including profit and loss and cash flow projections. Call our office for more information on future business plan writers’ groups.

There are currently no writer’s groups scheduled. If you have interest, please contact your consultant.

Upcoming Workshops

There are no upcoming events at this time.

Check Out Our Upcoming Workshops

Learn More

There are no upcoming events at this time.

Get Your Free Consultation

West Company offers no-cost personalized business consulting to start up entrepreneurs and business owners in Mendocino County.

Sign Up!

Your donations go directly towards helping the local economy.